Prime Time Basketball Assc.
Digital Design
Digital Design
Objective
I was tasked with designing a TV display for a local youth basketball program. They wanted a display that would stand out, provide information, and possibly redirect customers towards signing up.
I was tasked with designing a TV display for a local youth basketball program. They wanted a display that would stand out, provide information, and possibly redirect customers towards signing up.
Strategy
Since it was going to be a TV display, I wanted to use up as much of the real estate as possible. I also wanted to include a QR code that would link inquiring customers to the website where more information about the program can be found. This would increase accessibility to anyone looking at the image.
Since it was going to be a TV display, I wanted to use up as much of the real estate as possible. I also wanted to include a QR code that would link inquiring customers to the website where more information about the program can be found. This would increase accessibility to anyone looking at the image.
Completion
When the image was uploaded, I was able to witness customers stop and look at the design. A few even scanned the QR code which made me satisfied about the direction of the design. Unfortunately, it was difficult to funnel out who signed up using the QR code because the business didn't have a system to track this type of traffic. The client did however mention that they had more sign-ups than usual so it made me feel optimistic about the work.
When the image was uploaded, I was able to witness customers stop and look at the design. A few even scanned the QR code which made me satisfied about the direction of the design. Unfortunately, it was difficult to funnel out who signed up using the QR code because the business didn't have a system to track this type of traffic. The client did however mention that they had more sign-ups than usual so it made me feel optimistic about the work.